August 31, 2026
FTC sues Amazon, accusing the ecommerce giant of misleading advertisers


A worker sorts packages on Amazon Prime Day in New York, July 8, 2025.

Klaus Galiano | Bloomberg | Getty Images

The Federal Trade Commission on Monday sued Amazon, alleging the e-commerce giant “misled advertisers” about its sponsored ads pricing and auction systems, the company confirmed.

The lawsuit argues that advertisers were harmed by a “company-wide effort to deceive” them, including a change it made in 2018 to its auction strategy.

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