June 25, 2026
Reggie Fils-Aimรฉ says Amazon once asked Nintendo to break the law


โ€œLiterally, we stopped selling to Amazon, and itโ€™s because I wasnโ€™t going to do something illegal. I wasnโ€™t going to do something that would put at risk the relationship we have with other retailers. But it also set the stage to say, look, youโ€™re not going to push me around. This is the way we do business. And so thatโ€™s how, over time, you build respect.โ€

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