The Buffalo Bills’ quest for a Super Bowl title will take a slight detour this coming season.
Bills safety Damar Hamlin announced exclusively on TODAY March 27 that the team will be the subject of the next โCountdown to Christmasโ movie on the Hallmark Channel.
โWhatโs up, everybody? Good morning. Itโs Damar Hamlin here from the Buffalo Bills with an early Christmas present,โ he began in a pre-recorded message.
โWe have big news today. Hallmark Channel and the NFL have selected the Buffalo Bills in the 2025 โCountdown to Christmasโ movie draft. Stay tuned this holiday season for the all-new Hallmark Channel movie โHoliday Touchdown: A Bills Love Story.โโ
Hamlin said the team is rarinโ to go, while also calling out Bills fans, collectively known as Bills Mafia.
โWeโre so excited to celebrate our team, our fans and shout out to Bills Mafia, and our shared love for football and Hallmark Christmas movies. Go Bills. Letโs go,โ he said.
Details about a plot or when the movie will air have not yet been disclosed.
Hamlinโs announcement comes after โHoliday Touchdown: A Chiefs Love Storyโ aired last year on Hallmark. That film revolved around the Kansas City Chiefs, with Jason and Travis Kelceโs mom, Donna Kelce, appearing in it.
That movie also featured TODAYโs Jenna Bush Hager, who made her acting debut in the film.
โAs a little kid, I wanted to be an actress,โ she told TODAY.com before the movie aired. โMy mom actually would drive me to the Dallas Convention Center. And I would try out for musicals. But I canโt really sing, or dance, or act. So I never got the role.โ