Mattel has created its first Barbie doll with Type 1 diabetes.
The toy, which was made in partnership with Breakthrough T1D, features a young woman with an insulin pump, continuous glucose monitor (CGM), heart-shaped medical tape and a phone that displays a CGM app to help her track her blood sugar levels throughout the day.
“Introducing a Barbie doll with Type 1 diabetes marks an important step in our commitment to inclusivity and representation,” said Krista Berger, Senior Vice President of Barbie and Global Head of Dolls, in a press release. “Barbie helps shape children’s early perceptions of the world, and by reflecting medical conditions like T1D, we ensure more kids can see themselves in the stories they imagine and the dolls they love.”
Type 1 diabetes is a chronic condition in which the body does not make enough insulin. It occurs when the immune system mistakenly destroys cells in the pancreas that produces the hormone, per the Cleveland Clinic.
Insulin production is vital because it regulates the amount of sugar in the blood, or glucose, which is used for energy. If your body does not make enough insulin, too much glucose can build up in the blood, leading to hyperglycemia, which can result in life-threatening complications if left untreated.
On Instagram, the company also shared the news and explained the significance of the doll wearing a blue polka dot outfit.
“The doll represents the incredible people living with T1D, and shows kids that a life with this condition is just as vibrant, fulfilling, and rich with possibilities,” the message read.
It then added, “Her blue polka dot style is a nod to the global symbols for diabetes awareness, and a reminder of the life-changing work being done by organizations like Breakthrough T1D, who are helping make everyday life with type 1 diabetes better.”
Online, fans praised the new doll and shared why they personally found it impactful.
“When I was diagnosed at 6 yrs old, THIS would have meant the WORLD to me. There was simply no representation of T1D in 1979, and kids thought I was contagious,” one person wrote on Instagram. “Oh who am I kidding, this means the world to me NOW. Once a Barbie girl, ALWAYS a Barbie fan! 💙👏.”
Another said, “It seems like a little thing, but this kind of representation is a HUGE deal. To kids, yes, but even to my 33 yr old with T1d.”
Mattel’s new Barbie will officially be released on August 25. It is available to preorder on Amazon and Walmart.
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